Privacy & Cookies

Lytham St Annes Guide (lythamstannesguide.co.uk) is an independent local guide to Lytham St Annes. We are responsible for the personal information described in this policy.

If you have any questions about your information or this policy, email us at hello@lythamstannesguide.co.uk.

When you contact us or submit an event

If you use one of our forms, we collect what you enter: your name, email address, phone number (if you give one), your message, and for event submissions the event details. The form is sent to our inbox by email. We use it to reply to you and, for events, to decide whether to list the event in the guide. We rely on our legitimate interest in responding to people who contact us.

When you sign up to our newsletter

We collect your email address so we can send you news and updates about Lytham St Annes. We rely on your consent, which you can withdraw at any time by emailing hello@lythamstannesguide.co.uk or replying to any newsletter.

Analytics (only if you accept cookies)

If you click Accept on our cookie banner, we load Google Tag Manager, which runs Google analytics tools that tell us how visitors use the site (for example, which pages are popular). This involves cookies and information such as your device, browser, approximate location and the pages you visit. If you click Decline, these tools are not loaded. We rely on your consent.

Technical information

Like most websites, our hosting provider automatically records basic technical details when you visit, such as your IP address, browser type and the pages requested. This is used to keep the site running securely and to prevent abuse (for example, limiting repeated form submissions). We rely on our legitimate interest in running a secure website.

We never sell your information or use it for advertising. We use a small number of trusted services to run the site:

• Render hosts the website (servers in the EU).
• Resend delivers form submissions to our inbox by email (EU region).
• Microsoft 365 provides our email inbox, where enquiries are stored.
• Google provides the fonts used on the site and, only if you accept cookies, our analytics.
• GoDaddy manages our domain name and serves some of the images on the site.

When a page loads fonts or images from these providers, your browser sends them your IP address, as with any website. Some of these companies are based in the United States. Where your information is transferred outside the UK, they protect it with recognised safeguards such as the UK–US Data Bridge or standard contractual clauses.

• Enquiries and event submissions: as long as needed to deal with them, and no longer than two years.
• Newsletter sign-ups: until you unsubscribe.
• Analytics data: as set in Google Analytics (up to 14 months).
• Hosting logs: a short period, kept by our hosting provider for security.

Cookies are small files a website stores in your browser. We use as few as possible:

You can change your choice at any time:

If you withdraw consent, analytics cookies that were already set stay in your browser until they expire or you delete them in your browser settings.

Under UK data protection law you have the right to:

• ask for a copy of the information we hold about you;
• ask us to correct or delete it;
• object to, or ask us to limit, how we use it;
• ask for it in a portable format;
• withdraw your consent at any time, where we rely on consent.

To use any of these rights, email hello@lythamstannesguide.co.uk. We will reply within one month.

If you are unhappy with how we have handled your information, you can complain to the Information Commissioner's Office (ICO) at ico.org.uk or on 0303 123 1113. We would appreciate the chance to put things right first, so please contact us.

We may update this policy from time to time. The date at the top shows when it last changed.